Automotive

2025 Automotive trends to watch: High-touch support enabled by AI

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An ever-expanding web of connectivity and rapid technological advancements across the automotive ecosystem hold great promise for increased customer engagement and satisfaction. At the same time, contactless digital experiences have dramatically changed customer expectations for buying and servicing their vehicles. It is imperative, therefore, that automotive brands find a way to better understand customer behavior and offer relevant, personalized experiences.

TP and TrendzOwl highlight three key developments in this sector: 

  • Connectivity fueling change

  • Data-driven insights to improve human support 

  • Prioritizing human-based support 

Download the free report to learn how a clear and effective digital CX strategy will be essential in improving the experience of automobile shoppers, buyers, and owners.


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