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Leading the way in the African region: TP is Frost & Sullivan’s Africa Company of the Year 2025

TP - 10.15.2025

Africa is quickly becoming a prominent global outsourcing hub, propelled by its favorable demographics, rapid digital adoption, and strong government backing.


Exploring the region further, the continent's young, tech-savvy population paired with a strong mobile-first culture positions it uniquely to satisfy the escalating demand for adaptable and extensive customer support. Attractive labor costs, increasing cloud technology integration, and convenient time zone alignment with Europe enhance Africa's appeal for nearshore operations.


Despite these strengths, challenges such as infrastructure inconsistencies and skill gaps in advanced CX tools persist. However, TP's strategic investments and operational excellence are directly addressing these obstacles, paving the way for sustained growth and innovation in the sector.


For this, we announce that TP has been honored with the prestigious 2025 Frost & Sullivan Africa Company of the Year award in the outsourcing industry. This recognition validates our unwavering commitment to innovation, visionary leadership, and the significant positive impact we've made across the entire customer value chain in Africa.


Why TP is named Company of the Year in the region

 

Frost & Sullivan's rigorous evaluation, based on comprehensive best-practice criteria, thoroughly assessed our performance in the region, and we are immensely proud of the results.


- Leading the way in innovation and growth: TP remains at the forefront of the industry, developing new solutions and expanding product portfolio to proactively meet and exceed evolving customer needs in the region. By anticipating market shifts and driving transformative changes, TP has solidified its leadership position in the dynamic outsourcing sector.


- Digital transformation meets CX excellence built on empathy: TP’s unique, unified approach balances advanced automation with the irreplaceable human touch, a distinction that truly sets us apart from the competition.


- Strategic expansion and profound social impact across Africa: With over 50,000 dedicated employees and more than 58 sites spread across the continent, our presence is significant and impactful. Our strategic regional expansion includes vital multilingual hubs in Egypt, Morocco, Tunisia, South Africa, Kenya, and Ghana. This approach unlocks new talent pools and also strategically reduces reliance on traditionally saturated markets.


- A strong brand powered by technology differentiation: TP is globally recognized for its expansive reach, consistent quality, and pioneering innovation. Our commitment to technology is undeniable, with an investment of €100 million in AI for 2025 and strategic partnerships with leading AI firms. This reinforces our position as a forward-thinking, tech-powered partner ready for the future.
By heavily investing in infrastructure and nurturing local talent, we've transformed key markets like South Africa, Kenya, and Morocco into pivotal hubs for a diverse array of high value. 


We extend our sincere gratitude to Frost & Sullivan for this incredible honor and to our employees, clients, and partners for making this achievement possible. The future is bright, and we are excited to continue this journey of innovation and impact across Africa and beyond.


Congratulations to our teams across the region! #ProudtobeTP


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