Digital Business Transformation

The Changing World of Digital Advertising

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To succeed in 2023 and beyond, advertising platforms and app providers need to diversify and expand their advertiser base. Yet, without the internal resources to focus beyond large, global accounts, how can they engage local and mid-sized advertisers?

This new paper from industry expert, Peter Ryan, examines the massive, untapped market opportunity that platforms and apps are currently missing, and reveals tips for maximizing these new revenue streams.

The Changing World of Digital Advertising

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From this paper, gain strategic insights into:

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